BMW India sales up 34 per cent to 8,876 vehicles in 2021

3. February 2022

In early January 2022, German carmaker BMW reported a record 34 per cent growth in sales figures last year. The figure marks a high within the last decade and is equivalent to 8,876 vehicles sold. In the passenger car segment, the luxury carmaker sold 8,236 cars of the core BMW brand and 640 units of its offshoot Mini in 2021. In addition, BMW sold 5,191 motorbikes in the previous year. Speaking to Economic Times India, BMW Group India President Vikram Pawah said his company has achieved this growth in market share due to adaptation to the market, greater flexibility as well as forward planning in business operations. He highlighted the attractiveness of BMW’s product range to the Indian market and increased customer loyalty through outstanding customer service. The import and of automotive products and components to India requires in many cases an AIS certification, so that the conformity of the products with the applicable Indian safety and quality standards is given.

According to BMW India, more than 40 per cent of the vehicles sold were the X1, X3 and X5 SUVs produced in the country. New models like the M340i xDrive, X7 and 3 Series Gran Sedan were in such high demand and sold out, creating long waiting times. At 102.5 per cent, the BMW Motorcycle Division was able to record even higher year-on-year growth than the Motor Vehicle Division. The G 310 R and G 310 S models together accounted for more than 90 per cent of all motorbikes sold. Other popular models last year, according to BMW, were also the S 1000 RR, R 1250 GS / GSA, F 900 R / XR and the R 18. Even the C 400 GT scooter, which only went on sale in the last quarter of 2022, generated satisfactory sales figures, BMW adds.

AIS stands for Automotive Industry Standards, the technical automotive standards for India, while TAC stands for Type Approval Certificate. This kind of automotive product certifiation is conducted by authorities like the International Center for Automotive Technology (iCAT).

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